More bookings from traffic you're already paying for.

We find where your pages are losing bookings and fix it. Copy, messaging, and layout tweaks only. No redesigns.
If conversion doesn't improve, you don't pay.

Most businesses chase more traffic & let conversions leak. We help you fix that leak. Even a small lift can mean hundreds of extra bookings per year.

Diagram showing traffic entering a funnel with arrows leaking out the sides, labelled 'The Leak', with only a small amount reaching 'Customers' at the bottom.

How we help you

We audit your highest-traffic
pages

1

We identify exactly where potential patients are dropping off and why. Using heatmaps, session recordings, and behavioural data.

We write and test the fixes

2

We test small variations against your current page. Headlines, calls to action, trust signals, messaging hierarchy. You approve everything before it goes live.

You see results or you
don't pay

3

You only roll out what actually performs better backed by your real data. We measure results against your real baseline. No lift, no invoice.

Safe and secure

4

Our code script only goes on pages you want to test. It doesn’t slow down your site or introduce vulnerabilities. Think of it like Google Analytics.

Flowchart showing a current page splitting into Version A (Control) and Version B (Variation), feeding into Data Analysis, with an arrow pointing to a Winner.

+60% improvement

osmetic and Medical industry card showing a medical cross icon with the note: High CPC, $2k–$20k customer value.

Built for high-stakes bookings

  1. Traffic is expensive

  2. Customers are valuable

  3. Small improvements mean big money

Get free conversion audit

  • Example: If a new patient is worth $500–$2,000 lifetime value, even 10 extra bookings a month is $5,000–$20,000 in recovered revenue.

    This is the problem we fix.

  • Example: 3,000 visitors/month with a 2% booking rate books 60 patients. Lift that to 3% and you're booking 90. from the same ad spend.

    This is the problem we fix.

  • Example: If a clinic books 80 patients/month at $1,200 average and conversion lifts 1.5%, that's 15 extra bookings = $18k revenue from the same ad spend.

    This is the problem we fix.

What you can expect

  • First tests launched quickly

  • Clear reporting on performance

  • Minimal disruption to your site

  • Improvements backed by data

Best suited for businesses already receiving significant traffic on key pages.

Our performance

guarantee.

If conversion doesn’t improve, you don’t pay. We measure performance against your real baseline using your own traffic.

Get free conversion audit

Request a conversion audit

We’ll review your highest-traffic revenue pages and show you where conversions are being lost, and how testing could improve it.

No obligation. No pressure.

Image showing founder of Typer.

Why Typer

Typer is a specialist service built for private healthcare providers. We don't do full redesigns, rebrand projects, or SEO retainers. We do one thing: find what's stopping your website visitors from booking, and fix it.

And because we only work with a small number of clients at a time, every client gets real attention.

Jacques - Founder

Marketing, copywriting & automation specialist. 5 years CX, product & call centre experience in insurance aggregation. Deep hands-on A/B testing experience.

Work with us

Frequently Asked Questions

  • The testing tool adds a lightweight, asynchronous script to pages being tested, meaning it loads in the background without blocking your page. We only run it on the specific pages being tested, not your entire site. Your visitors likely won't notice a thing.

  • No personal information, passwords, or payment details are ever collected. Sensitive form fields are automatically masked. What we track is aggregate visitor behaviour on your pages — where people click, how far they scroll, and which version of a page performs better. Think Google Analytics, but focused on what makes people convert. The tool we use is GDPR, CCPA, and HIPAA compliant.

  • It depends on your traffic volume. Sites with a few hundred visitors per week can see meaningful results within 2-4 weeks. High-traffic sites often get clear data within days. We never call a winner until the data is statistically significant. No guessing.

  • Only words, images, colours or small layout changes. No complete redesigns. Headlines that speak to your customer's problem instead of describing your business. Calls-to-action that give a reason to click instead of just saying "Contact Us." Messaging that builds trust above the fold instead of burying it at the bottom.

  • We work on a performance-retainer model. A fixed monthly fee covers your audit, testing, and ongoing optimisation. Pricing starts at $2k/month and is scoped based on your traffic volume and revenue per booking. If conversion doesn't improve, you don't pay.

  • Unlikely. if anything, it improves it. Better converting pages keep visitors engaged longer and reduces bounce rates, which are positive signals for search engines. The testing tool does add a lightweight script which can marginally affect load speed during active tests, but we keep tests short and focused. We never touch your site structure, URLs, or code.